From an operations employee of a professional e-commerce company to a self-employed entrepreneur, amazon is still the first choice.
- Platform Traffic
There is no doubt that amazon is now an e-commerce giant and the world’s largest e-commerce platform.
finding a reliable traffic source is still the initially, of The primary seller
with the flow of the large platform to help you resolve the flow of this big problem.
So the more important thing to do with amazon is to focus on selection, supply chain, process optimization and profit optimization.
Some people say amazon is hard to do now, can’t do list, can’t play black tech…
I want to say, this is the Chinese sellers crazy to exploit the research out of the strategy, is not what operational skills.This year, amazon’s review of illegal store closings killed a large number of sellers.
After all, amazon is not for the people who want to make a quick buck.
- Convenience of platform features
Amazon is for those who want to stay in business for a long time, and the platform is tightly regulated for sellers and very focused on user experience.
To be sure, e-commerce will always encounter many pitfalls, such as being poked by buyers and competitors. In the end, sellers themselves have no ability to maintain their customers, but only rely on the standardization of the rules of the platform. Amazon has done a good job in this respect.
Good products, the operation of the white hat, in amazon will naturally slowly do up.
Want to make a quick buck, sell rotten goods, amazon will be a wave of these sellers wash off, after the accounting is amazon’s strength.
Platform operation means
The person that I contact doing ebay wants to turn to amazon, why?
Because ebay is a complete physical operation ah!
Go crazy with products, more SKU, then see the day through, then waiting for orders.
To put it bluntly, you don’t know anything. You go to work for a company and you put something on the shelf. You don’t learn anything.
To run amazon boutique, you will learn:
1. How to select products, how to find blue ocean in amazon, how to avoid the bad routine of price war, how to plan your product line, how to consider product profit
2. Learn the traffic analysis, competitive product analysis, advertising analysis, and amazon SEO principles in terms of the internal operation of amazon website.
3. How to do data analysis, how to optimize the flow and transformation of products, and how to maximize the benefits of advertising
- Brand planning, how to operate off-site, off-site drainage and so on after the product line is planned.
Amazon operation is more like a product manager. It should be planned and operated by itself from selection to operation, cost accounting and brand promotion.