When people are asking, how to get my website ranking in Google?
One first and always priority thing is, create content that people are interested in, create content that makes you look like an authority in your business, for example, if you are selling fashion product, you can write article with good quality content that people actually want to read. You can start discussions like current trends, colors, seasons, how to accessorize, or how to be a confident people with fashionable product. You have to remember one thing, that those people are interested in, are your trends of topic, and you should work hard to output as much as you can about this content.
Another thing to be aware of is, that many people are selling the same products, then you may have a lot of content the same as thousands of other websites and sellers. This is quite a problem because Google doesn’t appreciate or value something called duplicate content. When people seeing these duplicate content, this is not a signal about trust and authority, it’s a questionable signal. So you need to re-write the descriptions of your products in your own voice. Just imagine when you put your own voice on it like, you are going to feel great! you are going to be more comfortable, now try it! Tell more about your product features, just to make your products unique!
Another thing to be aware of are e-commerce reviews. As we have mentioned, Google has stated publicly that they are interested in rewarding merchants that have good reviews, where the user experience or the customer experience is positive with these companies. Those stores and companies that have bad reviews will be out of the index. So you can encourage your customers to do product reviews, like users experience, user reviews can help or boost your sales, or at least an assistance to your website, this is what you need to do here.
And the final one is the blogs. Normally your website features a blog function, this is good for writing that traffic generating content. It’s good for writing content that people are actually interested in. This blog may not really about how to buy a particular product, but you can talk about the fashion trend, and how to avoid being injured with a function featured on a product. And not long after, you will find out those people interested in your products are willing to read your blog too, and even share your blog! A blog is also good for social signals as well. It’s good for getting people to subscribe to your content so that you can market to them on an ongoing basis, and a blog can be updated on an ongoing basis. If you update and new article on your blog every week, then Google knows for sure that your website is still in business, that your store is still running, and that it’s being maintained and updated – and that’s the kind of content that Google wants to show to it’s searchers.