Multilingual Customer Service Enhances Customer Loyalty

In the fast-moving world of cross-border shopping, mobile transactions via smartphones and tablet devices are rapidly gaining ground.(distribution center)
By 2018, their total value will have increased nearly threefold to $106.4 billion. Across the surveyed markets, almost eight out of 10 (76%) cross-border shoppers said they wanted to make more mobile purchases, transactions and payments in the future.

Having a knowledgeable, local partner that will help you in the targeted region is every bit as important. (distribution center) A local will know about the culture, social structure, payment preferences, local business customs, consumer preferences, logistics and infrastructure, legislation and lots of other things that you won’t be able to read between the lines of the most elaborate report. A local partner can also help you to customise your product and marketing strategy if necessary. (distribution center) offer only relevant local information (if you are targeting Spain, refrain from talking about all your events in Australia, but make a special offer for a Spanish national holiday) and adapt your web site’s interface to local customs (when expanding to Arabic-speaking countries, don’t forget that they read from right to left instead of left to right.)
Multilingual customer service enhances customer loyalty

Consumers respond well to being addressed in their own language and will value your company higher when you put in the effort to do so. (distribution center) Don’t just run your web site’s content through Google Translator, hire local translators and proofreaders to make sure that your content is the best it can be. However, if you were to be expanding to 50 countries for example, it would be very expensive and time consuming to localise your content.(distribution center)
Determine the level of support you can provide
Before experimenting with tools and considering staffing needs, you need to choose the level of customer service your site will offer. This should be consistent with your broader internationalization strategy, considering factors such as target markets and depth of presence.

Create cross-cultural best practices
Once you’ve decided which languages to support and how to resource them, the next step is to develop policies for effective cross-cultural practice. (distribution center) At the most basic level, this involves creating guidelines for using clear and simple language easily understood by non-native speakers.

Communicate support availability
Our last key support consideration? Managing expectations. Most customers won’t expect that you offer support across all channels, hours, and languages. (distribution center) Still, to avoid unnecessary frustration and disappointment, proactively communicate what you do and don’t provide.
Under this background, you need to write about your useful information by posting blogs, operating different social media like Facebook or Twitter on different targeted region.

Think About Using Mobile Commerce to Boost Your Business

Many times we got confused about considering many e-commerce website to search a product and its too difficult to differentiate among them what to consider and what to eliminate. (distribution center) Mobile commerce is huge, and it’s only getting bigger. With the holiday shopping season just around the corner, there has never been a more important time to understand the significance of m-commerce within the online retail world. (distribution center) With almost everyone with real buying power adopting smart phones and tablets, then you have to optimize your site for better mobile viewing and conversions.
With new gadgets on the market people are more attracted to try out every aspect what can or can’t be done online. (distribution center) So, what is your consideration now?
Don’t you want to make a mobile website to better suit your business?

E-commerce Business Owner: How To Get Your Site Ranking In Google

When people are asking, how to get my website ranking in Google?(distribution center)One first and always priority thing is, create content that people are interested in, create content that makes you look like an authority in your business, for example, if you are selling fashion product, you can write article with good quality content that people actually want to read. You can start discussions like current trends, colors, seasons, how to accessorize, or how to be a confident people with fashionable product. (distribution center)You have to remember one thing, that those people are interested in, are your trends of topic, and you should work hard to output as much as you can about this content.

Another thing to be aware of is, that many people are selling the same products, then you may have a lot of content the same as thousands of other websites and sellers. This is quite a problem because Google doesn’t appreciate or value something called duplicate content. (distribution center)When people seeing these duplicate content, this is not a signal about trust and authority, it’s a questionable signal. So you need to re-write the descriptions of your products in your own voice. Just imagine when you put your own voice on it like, you are going to feel great! you are going to be more comfortable, now try it! Tell more about your product features, just to make your products unique!
Another thing to be aware of are e-commerce reviews. As we have mentioned, Google has stated publicly that they are interested in rewarding merchants that have good reviews, where the user experience or the customer experience is positive with these companies. (distribution center)Those stores and companies that have bad reviews will be out of the index. So you can encourage your customers to do product reviews, like users experience, user reviews can help or boost your sales, or at least an assistance to your website, this is what you need to do here.

And the final one is the blogs. Normally your website features a blog function, this is good for writing that traffic generating content. (distribution center) It’s good for writing content that people are actually interested in. This blog may not really about how to buy a particular product, but you can talk about the fashion trend, and how to avoid being injured with a function featured on a product. And not long after, you will find out those people interested in your products are willing to read your blog too, and even share your blog! A blog is also good for social signals as well. It’s good for getting people to subscribe to your content so that you can market to them on an ongoing basis, and a blog can be updated on an ongoing basis. (distribution center) If you update and new article on your blog every week, then Google knows for sure that your website is still in business, that your store is still running, and that it’s being maintained and updated – and that’s the kind of content that Google wants to show to it’s searchers.

Business Etiquette Create Win-Win Situation

When sourcing from China, business etiquette is always an issue to be considered.(distribution center)
We need always remember that it is very important to keep motivating our China’s business partner. There are no permanent friends, but permanent interests. Let them know that they will get their profits during your business will help your business a lot. (distribution center)You should make sure that you have got a win-win partnership in every of your cooperation.

Don’t judge a supplier by what you see on the surface. Talk to the people in charge and visit the factory to see the situation firsthand. Most importantly, be sure to carry out an audit of any factory before committing to buying.

The key to the negotiations is not to let your opponent feel desperate, but use the time to lock the reserve price. (distribution center)The approach of “To wait at Plaza” ensure that you get a better deal. Find a good supplier and establish a long-term relationship. Focus on finding suppliers for the more costly and important components first, and consider using a trading company or vendor for those less important or inexpensive parts. Work with your supplier to improve over time, and help them to meet or exceed your expectations.

Good business etiquette is the recipe for advancing your career. (distribution center) In the business world, people with good etiquette are rewarded for their professional and polite skills. For example, an employee who arrives at a meeting on time (or early) and is ready to take notes has a better chance of impressing his supervisor than the employee who shows up to the meeting late, and forgets to bring a pen. (distribution center)Those who exemplify good business etiquette are proving that they respect their position, job, coworkers and take their performance seriously. As such, these individuals win promotions and get ahead in their careers.

Keeping good business etiquette is still the reality for a great number of buyers in China, but always stay vigilant and keep a long-term view. (distribution center)Follow these tips and you’ll find yourself reaping the rewards of sourcing in China!

How to Establish a Distribution Center in China?

About half billion people buy things online in China, people spend billions of money on purchasing imported foodstuff, skin care products, furnishings and clothes online. Since it is such a huge market, a lot of overseas brands opened their flagship store on Tmall (an online shopping mall of Alibaba group) and sell their products in China. For the e-commerce sellers who targeted the Chinese market,  getting a fulfillment partner and build a distribution center in China is very essential. As an experienced full-service order fulfillment company, ChinaDivision can help the global e-commerce sellers build a distribution center in China and expand their online business to a larger market.

 

security system in ChinaDivision warehouse

(The security system in ChinaDivision warehouse)

 

The third-party fulfillment provider which is capable to perform as a distribution center in China has to contain these:

 

Cost-effective warehousing service. Warehousing fee is a big part of the budget of running a distribution center, since you need to stock a lot of goods in it. The storage cost have to be taken into account. But cost-effective doesn’t mean cheap, the warehouse has to be secure as well, especially when the products you sell is far in China. ChinaDivision provides 90 days free warehousing service and all the insurance are covered. No matter the lost/damage caused by force majeure, manual handling or shipping, the customers can get compensation.

 

Customized packing. With the help of multiple package suppliers and customized packing service, you can ship the unpacked products in bulk and pack them in the distribution center in China, which will save you a lot of logistics fee. What’s more, ChinaDivision can also put user manual, product introduction, other promotional inserts in the packages. Well-designed product packages can help you build brand awareness among Chinese consumers.

 

Good at handling sensitive products. The most popular overseas products on Chinese e-commerce platforms are normally food or makeups, which are regarded as sensitive products by customs and express companies. According to Chinese custom policies, there are some restrictions about importing goods which contain liquid, powder, paste or cooked food, you have to provide some documentary evidence before selling them in China. In this case, choosing a fulfillment partner who is good at handling sensitive products are very important. With the experiences of B2C business, ChinaDivision has incomparable strength in this area.

 

Tech oriented inventory management. Distribution centers have to deal with very complicated inventory management operations, such as receiving, returning, refund, future shipping, etc. With so many goods shipping in and out, modern technology can be very helpful. ChinaDivision receives about 100 cubic meters of stocks and delivers more than 2000 packages every day in as an advanced order fulfillment center, bar code and inventory management software are used to make all the goods be processed properly and efficiently. Customers can register a ChinaDivision account and manage the inventory easily in the user center, once a new batch of goods arrived ChinaDivision warehouse, in another word, your distribution center in China, product quantities and details will be checked and verified against the provided data. You can see the changed status as soon as the goods are processed.

The First Annual Meeting of CNstorm Operating Department Was Held Successfully

The Chinese fulfillment giant Shenzhen CNstorm E-commerce Co.,Ltd., (the brand owner of CNstorm and ChinaDivision) held their 2016 annual meeting on December 10th, at Jiangmen, China. All staff of operating department attended. The meeting focused on improving team spirit and working efficiency, aimed to provide more quality services to their customers in 2017. (distribution center)

 

ChinaDivision First Annual Meeting

 

CNstorm is the expert on China fulfillment and global shipping from China services, in the past three years, CNstorm has been focus on the global market, extended their business to over 150 countries and areas, providing quality services to over 1,000,000 clients among the global. With the rapid expansion of the market and the characteristics of the industry, the logistics, marketing, customer service team of CNstorm were working under great tension. The complexity of daily missions requires good communication and capability of all teams. This annual meeting builds a platform of communication for the relative staff and makes it possible for colleagues in different teams to share the experiences and difficulties accumulated in the past year, which not only lays the solid foundation for providing more customized fulfillment service for clients, but also increases the team cohesion, and deepen the understanding of CNstorm corporate values.(distribution center)

 

The meeting lasts two days, besides sharing and communication, the teams also reviewed the sales and services in 2016, and worked out the development goals of next year. The CEO of CNstorm Ethan addressed:”Although we are in different teams, we are an integrated whole, we all have a shared target: to help our client, be their China Division, expand their business to new territory and succeed together.”