8 Reasons for Using Amazon Fulfillment Service in China

A lot of Amazon sellers choose to use FBA (Fulfilled By Amazon) because of the FBA customer benefits, but shipping directly from suppliers to Amazon fulfillment center may encounter some problems, especially when your suppliers are far away in China. That’s why you need a middleman who does amazon fulfillment in China. China based third-party amazon fulfillment services include all the required handling before the products are shipped to amazon FBA warehouses, such as goods inspection, labeling, kitting, custom clearance, etc, since all the Amazon warehouses, including Amazon China fulfillment center locates in multiple cities, have strict and detailed prep requirements.

 

Reasons for Using Amazon Fulfillment Service in China

According to Amazon’s policies, your products should be “ready to be fulfilled” before they are sent to FBA, or Amazon will charge handling fees which are calculated by units. The labeling and packaging requirements include:

Bar codes: Correct, scan-able, unique bar codes on both item’s packages and cases/sets; All the other non-related bar codes must be covered.

Labels: Sold as set labels, SKU labels, Expiration dates labels.

Packaging: Packing requirements for loose products, products in boxes, products in poly bags, etc.

You can download the detailed requirements documents in Amazon help center, then you will see they are surprisingly long.

You may say your suppliers can do these for you, but do you know the risks?

High error rates. You will be surprised by the packing errors your suppliers make, packing one package is easy, but try to do one thousand times within a day! It requires skillful staff and optimized processes, which are a lot to ask for a factory.

Goods rejection & High handling fee. Amazon requires that all your shipping fees and duties must be paid in advance, they will pay no money for goods receiving. More than that, if your labels don’t meet the Amazon prep requirements and need to re-labeling, Amazon FBA will charge you the handing fee calculated by units.

Business secrets leakage. Tell your supplier how to do all the preparations for Amazon is dangerous, because it equates to teach them how to sell their own products without you. If you let them do the value-added work, they will know your marketing strategy as well. The more you let them do, the more they will learn.

In this case, the reasons for using Amazon fulfillment service in China are to outsource the hassles, avoid the risks and save more energies for your real business.

Goods inspection. Amazon will not inspect the goods for you, if the supplier mixed the blue skirts in the red ones by mistake, your customer will receive the wrong products with no doubt. So having them inspected by third-party before shipping to amazon is essential. When the products arrive at ChinaDivision warehouse, our staff will open the boxes and check accuracy of the product amount and SKU, to ensure everything is in order.

Labeling. Outsourcing the labeling means you download the PDF labels from Amazon and give them to your China Amazon fulfillment service provider, they print it for you and put them on item packages and boxes/sets. But ChinaDivision does more, with the help of tech oriented bar code system, we can make your inventory management more effective and accurate.

Kitting. Unlike other Amazon fulfillment in China, ChinaDivision Amazon fulfillment also includes kitting&assembly, package customization and other value-added services. If you need to ship different products in one package, put promotional inserts in it or print logos, ChinaDivision is here to help. We can also print the promotional inserts such as thank you cards, leaflets, catalogs for you.

Custom clearance. There are always custom related routines to do when it comes to global shipping, unfortunately Amazon will not do it for you, that’s another reason you need to get help from Amazon fulfillment service provider in China. ChinaDivision  ensures that all fees are paid up when your goods arrive Amazon warehouses.

Keep your secrets. ChinaDivision is an order fulfillment provider, unlike your suppliers in China, we have no business overlaps with you. ChinaDivision will never steal and leak your business secrets, your designs, marketing strategies and suppliers’ names are safe with us.

ChinaDivision Gift Fulfillment Service

Giving away free gifts is a proven marketing strategy which is usually called gift marketing. Gift marketing is particularly suitable for re-marketing, because sending promotional items to old customers in holidays, anniversaries, their birthdays, etc, not only gives them favorable impressions of your brand, but also reminds them to pay attention to your products again.

 

chinadivision gift fulfillment

 

Carrying out gift marketing normally means sending a lot of packages in a short time, so it’s better to outsource it. ChinaDivision gift fulfillment service can take the hassles away and makes it possible for you to only focus on how to get more orders.

 

Thoughtful &Cost-effective gift sourcing. Nobody wants lousy T-shirts or mugs with big logos on them, only the thoughtful and meaningful gifts can get a better promotional result. At the same time, the promotional items can’t be too expensive, since you are sending a lot of gifts for free. ChinaDivision can spare you the hassle of selecting suitable gifts from tons of listings online, relaying on the large amount of manufacturers in China, and the B2B marketplace Alibaba, ChinaDivision gift sourcing service can be cost-effective and thoughtful at the same time.

 

Flexible shipping methods. Unlike the other fulfillment service, gift fulfillment service has to provide cost-effective and flexible shipping solutions in particular, since it directly relates to the promotion budget and effect( in some cases, whether the customers can receive the gifts in the ideal time). ChinaDivision has been partnering with world-leading express carriers like UPS, DHL, EMS, etc, which makes it possible for us to get a negotiated shipping price and real-time updated shipping status. With multiple years of experiences in B2C business, ChinaDivision can fulfill your promotional items in the most effective way.

 

Customizable packing. As was mentioned above, sending promotional items can increase the identity of your brand. But how to achieve it? One of the effective ways is using customizable packages. Instead of just printing your logos on the box, there are more you can do. Have your packages well-designed, ChinaDivision will make them real. Like people wrapping the gifts before gift giving, thoughtful packaging makes the receivers feel your caring heart. Not only that, ChinaDivison also provides kitting service. It means you can put different products and inserts in the package, such as thank you cards, gift cards, coupons, etc.

 

Scheduled shipping. Another hassle in gift marketing is you have to keep the dates in mind: anniversaries, birthdays, holidays, etc, and you have to send the gifts ahead of time to make sure you customers receive them in the right time. Scheduled shipping is one of the core services in ChinaDivison gift fulfillment solutions, give us your customer and holiday list, we will take care of the rest.

Drop Ship vs Third-party Fulfillment Service

Drop ship is a supply chain management method which the retailers don’t need to keep the goods in stock, because the drop-shipper(normally the manufacture or the wholesaler) will send the goods to the buyers directly. Drop shipping saves warehousing fees and reduces the hassle of picking and packing. But there are still a lot of disadvantages, that’s why a lot of online store owners turn to third-party fulfillment service providers.

What’s the differences between third-party fulfillment service and drop shipping?

Drop Ship vs Third-party Fulfillment Service

Third-party fulfillment providers do more. They do kitting/assembly, value-added services, and give you more shipping method to choose.

One of the advantages of drop ship is you don’t need to handle the packages, which reduces a lot of hassle. But this also makes the packing customization impossible. Third-party fulfillment providers can do a lot of work for the store owners before the packages are shipped, such as kitting, assembly, adding marketing inserts, because they receive products from multiple suppliers and process them together.

About carrier selection. The drop shippers send the products directly to the buyers, but most of them only cooperate with a few express carriers, and normally will not bother to find cheaper or faster shipping method for the store owners. This may not be a problem at ordinary days, but during holiday season, such as from November to January, when most of the store owners received tons of orders, that’s the time when problems emerged. Consumers will not be happy if they receive their Christmas gift in January. Third-party fulfillment providers can make more flexible shipping solutions for the store owners, because global shipping is what they do , they have more experiences than the suppliers.

Third-party fulfillment is more controllable

Inventory management has been a headache for the store owners who drop ship products from multiple suppliers, and it will be even harder when the owner gets a lot orders in a short time. The solution is to let all of the suppliers send the products to one place and deal with them centrally. Once you let third-party fulfillment providers handle your inventory, every shipped-in and shipped-out will be recorded, there is no need to contact different suppliers just to update the inventory. Another meaning of the word controllable is that the store owner can monitor the shipping status in real time. Professional inventory management software will return a tracking number for each shipped package, you can deal with the problem on time if something went wrong.

Third-party fulfillment service brings better customer satisfaction

The consumer can get different products in one package if the store owner uses third-party fulfillment service. This is particular important for the owner who sells quite different kinds of products in one store or owns multiple stores. Besides the products the consumers buy on their own initiative, the store owner can also send them gift kits on holidays with the help of the kitting service third-party fulfillment company provides. This is an effective marketing strategy which will deepen the brand awareness and increase customer satisfaction.

ChinaDivision is a full service third-party fulfillment provider, which not only provides quality fulfillment services as mentioned above, but also as controllable as your in-house fulfillment team. With multiple years of experiences in b2c business, ChinaDivision can provide much more customizable services than drop-shippers.

The First Annual Meeting of CNstorm Operating Department Was Held Successfully

The Chinese fulfillment giant Shenzhen CNstorm E-commerce Co.,Ltd., (the brand owner of CNstorm and ChinaDivision) held their 2016 annual meeting on December 10th, at Jiangmen, China. All staff of operating department attended. The meeting focused on improving team spirit and working efficiency, aimed to provide more quality services to their customers in 2017.

 

ChinaDivision First Annual Meeting

 

CNstorm is the expert on China fulfillment and global shipping from China services, in the past three years, CNstorm has been focus on the global market, extended their business to over 150 countries and areas, providing quality services to over 1,000,000 clients among the global. With the rapid expansion of the market and the characteristics of the industry, the logistics, marketing, customer service team of CNstorm were working under great tension. The complexity of daily missions requires good communication and capability of all teams. This annual meeting builds a platform of communication for the relative staff and makes it possible for colleagues in different teams to share the experiences and difficulties accumulated in the past year, which not only lays the solid foundation for providing more customized fulfillment service for clients, but also increases the team cohesion, and deepen the understanding of CNstorm corporate values.

 

The meeting lasts two days, besides sharing and communication, the teams also reviewed the sales and services in 2016, and worked out the development goals of next year. The CEO of CNstorm Ethan addressed:”Although we are in different teams, we are an integrated whole, we all have a shared target: to help our client, be their China Division, expand their business to new territory and succeed together.”

Irregular Shaped Products & Over Packing: Amazon FBA VS ChinaDivision

Almost every Amazon buyer once had the experience like this:

Amazon FBA over packing

(The picture is from twitter)

It may be hilarious to see someone receive a giant box after purchasing a pair of socks, but as an Amazon FBA user, what if you have to pay a lot of logistics fee or your customer gives you negative feedbacks because of the unnecessary huge volume? Not funny at all.

Over packing not only reduce the consumer satisfaction, but also being a waste of transportation resources and not environmentally friendly.

 

Why did over packing happen?

Mechanic operation. In order to save the labor, Amazon imported an equipment called CubiScan. It is said that CubiScan can scan the irregular object by the infrared laser sensor, then calculate the size of the packing box from the computer connected to the machine.

Amazon explained that this process ensure that the goods can be packed in the “most suitable” paper box automatically. But how to define the word “suitable”? Machines don’t know anything about user experience or transportation cost, the only thing they consider is whether the box can contain the object. As a result, after this new automated equipment went into service, there are more consumers’ complaints about over packing, a lot of FBA users have to pay extra logistics fee because of the increase of volumetric weight.

Another reason is, over packing seems to be an easy solution to protect the goods. But it’s not entirely true. The reason why the consumers usually have trouble finding the item is because the big Amazon box is filled with a lot of protective material such as bubble wrap and paper. This looks protective, but if the product is irregular shaped and fragile, the extra space will cause a lot of shaking in transit, and the light cushioning material is not supportive enough.

ChinaDivision, never over packing

Packing is not just about wrapping things up, it requires skills and a heart of “all for the customers”. The customer oriented packing service has to be solid, nice-looking and freight saving.

With multiple year of accumulated experiences in B2C business, ChinaDivision has a lot of well-trained packing staff. They can find different packing solutions for different shaped products, which not only provides enough protection but also reduce logistics fee. Not only that, when Amazon only has 17 different sized packing boxes, ChinaDivision can provide a hundred different boxes for a hundred clients. We can customize packaging for you thanks to all the packaging box manufacturers in China.

Assume that you are an online store owner who sell beautiful scroll paintings, it’s better to wrap the long shaped scroll in a cylindrical box with the diameter slightly larger than the scroll. But if your fulfillment provider scan your product with a machine and only have regular shaped boxes, then your beautiful scrolls have to be placed on the diagonal of a big box. Calculate the volumetric weight of that !

3 Benefits of Using Shopify Fulfillment Integration

Shopify is a widely used e-commerce platform because of the simple operation and powerful features. It is reported that over 300,000 merchants have set up their online stores with the help of Shopify. As a result of this situation, we developed Shopify fulfillment integration to help the Shopify users enjoy China local fulfillment service. The fulfillment app is free and easy to use, you can visit ChinaDivision Shopify Fulfillment App to get it.

 

 

It mainly takes 3 steps:

(Detailed operation steps refer to Shopify Fulfillment Integration)

  1. Install Shopify fulfillment app. In order to synchronize data between your Shopify store and ChinaDivision, you have to authorize ChinaDivision fulfillment app to your Shopify account. This step ensures that ChinaDivision can collect data from your Shopify store.
  2. Set your using preference. The fulfillment app will navigate you to the configuration page when you enter the app for the first time. You can customize the app right away or skip this step to do it later.
  3. Get started. After installing ChinaDivision Shopify fulfillment plugin, the whole order fulfillment process will be convenient, seamless and easy to monitor.

Convenient: you can synchronize order/SKU information with one click.

Instead of manually placing the orders on ChinaDivision.com one by one after receiving new paid orders, by installing Shopify fulfillment app, you can one-click sync the Shopify order data to ChinaDivision. Not only that, the order will be synchronized to ChinaDivision system automatically once your customer paid the orders. You can also sync the SKU data. If a new product is added in your Shopify store, ChinaDivision will receive the SKU information. The automatic synchronization reduces manual operation times, which is particularly suitable for the information contains a lot of attributes with very slight differences. Almost every online store owner once received the customer complain about wrong size, color or model, ChinaDivision Shopify fulfillment service can avoid this situation at the most extent and increase your customer satisfaction.

Seamless: real-time inventory information update.

It takes patience and carefulness to fulfill big amount of orders, many online store owners once had the experience of struggling to update fast changing inventory. ChinaDivision Shopify fulfillment integration ensures the whole fulfillment chain is seamless, as soon as your customer place and paid the order, the corresponding inventory in ChinaDivision system will be reduced. If the order quantity exceeds the total amount of your stock, our sales staff will inform you. You can contact your manufactures in China to restock. Timely replenishment is particularly essential in peak season.

Easy to Monitor: the tracking number will be returned to your Shopify account.

Our Shopify fulfillment app can also make your order easy to be monitored. The shipping information will be returned to your Shopify store after the order is delivered, your customer can receive an e-mail which informs him/her to track the shipping status in your Shopify store. Tracking on time is particular necessary for world-wide shipping because of all the aspects. As long as the buyers are concerned about the purchase, they will keep an eye on the shipping status and contact you if something seems to be wrong. This is a trick to save energy when you have to monitor a big amount of orders.

Good News! CNstorm Won the Award of PayPal Outstanding Business 2016

On September 7th, PayPal China cross-border e-commerce conference 2016 was officially held in Guangzhou, China. CNstorm Co.,Ltd (PS: ChinaDivision is a famous B2B brand of CNstorm. Co.,Ltd) was awarded the PayPal Outstanding Business 2016 by strong performance, together with the other five well-known Chinese enterprises such as Ctrip and Globalegrow.

CNstorm Was Awarded PayPal Outstanding Business

CNstorm Was Awarded PayPal Outstanding Business 2016 with Ctrip and Globalegrow

At 3PM during the meeting, PayPal announced the shortlist of six Outstanding Business of 2016 in China, including Banggood Network Co.,Ltd, ShenZhen Globalegrow E-Commerce Co., Ltd, Ctrip, CNstorm. Co.,Ltd and the other two enterprises. As a famous B2B brand of CNstorm and a China-based expert provider in logistics and order fulfillment solutions for cross-border e-commerce, ChinaDivision has achieved a great success and obtained approval of PayPal by meticulous services and strong performance.

CNstorm Was Awarded PayPal Outstanding Business -2

CNstorm Was Awarded PayPal Outstanding Business -3

CNstorm vice president Wade Pan(left one)accepted the Award

CNstorm Was Awarded PayPal Outstanding Business -4

Trophy cup of PayPal Outstanding Business 2016

 

In the spirit of safe and convenient payment, CNstorm (ChinaDivision)has maintained a close relationship with PayPal since its establishment. One year ago, in the e-commerce meeting of PayPal 2015, ChinaDivision CEO Ethan Chang was invited to attend the round table as one of the VIP guests. In addition, PayPal senior leader Vince Lee visits ChinaDivison several times to deeply discuss the future of cross-boarder e-commerce and the problems incur during international payment.

In the near future, there will be both opportunities and challenges, and ChinaDivision is ready to embrace another brilliance.

ChinaDivision Attended the First Anniversary of ESCE (Edinburgh Center) and Assisted with Exhibit Transportation

Edinburgh-Shenzhen Creative Exchange (ESCE) is a creative exchange program implemented on the basis of cooperation between municipal governments of Shenzhen and Scotland. It is aimed to enhanced cultural collaboration and increased exchanges between both nations.

On September 7, 2016, Edinburgh center embraced for its first anniversary. The project team of ESCE (Shenzhen Center) arrived at Britain successively to hold a series of industrial activities at the Edinburgh Center. Senior leaders of ChinaDivision attended the anniversary along with the delegation led by Mayor Xu Qin and Yao Ren. Besides, ChinaDivision also assisted with the exhibit transportation to Scotland.

ChinaDivision CEO Ethan Chang (left) with Mayor of Bao’ao District -1

Xu Qin, Mayor of Shenzhen (second from right) shook hands with Ethan Chang, CEO of ChinaDivision (second from left)

 

ChinaDivision CEO Ethan Chang (left) with Mayor of Bao’ao District -2

ChinaDivision CEO Ethan Chang (left) with Mayor of Bao’ao District, Yao Ren (right)

 

ESCE (Edinburgh Center) is located at the creative exchange hub as well as city council of Edinburgh, which often receives important government officials and famous enterprises from all over the world. Thus, ESCE decides to build an exhibition area in Edinburgh as a window to show creative products and corporate image of Shenzhen.

During September 5 to September 15, senior leaders of ChinaDivision also visited London, Edinburgh, Oxford, Cambridge and York with the delegation led by Xu Qin and Yao Ren. They not only had a knowledge of British culture and technology innovation, but also paid a visit to British senior government officials, business elites and top university professors.

It was a great honor for ChinaDivision to meet elites in different areas and share their perspectives of the global e-commerce. ChinaDivision will spare no efforts to meet the upcoming opportunities and challenges.

Shenzhen delegation at ESCE (Edinburgh Center)

Shenzhen delegation at ESCE (Edinburgh Center)

 

ChinaDivision CEO Ethan Meet with Mayor Yao Ren in the ESCE Meeting

Headquarter of ChinaDivision is located at F518 Idea Land of Shenzhen, which is also called the Edinburgh-Shenzhen Creative Exchange (ESCE). On the morning of August 24th, Mayor of Bao’ an district Yao Ren led the related officials to visit the ESCE, aiming to listen to appeals of enterprises and solve their problems during development. Ethan, CEO of ChinaDivision was invited to attend the meeting.

ChinaDivision CEO Ethan Chang

(ChinaDivision CEO Ethan Chang)

Edinburgh-Shenzhen Creative Exchange (ESCE) is the first creative incubator run by the business mode of Shenzhen-Foreign cooperation, Government Leading, Enterprise Investment, Marketable Operation and Professional Team Management. It is a creative exchange program implemented in Shenzhen on the basis of cooperation between municipal governments of Shenzhen and Scotland. ESCE Shenzhen Center is the incubator in Shenzhen to tap into and invest in creative business to raise their international profile.

CNstorm Co.,Ltd which is dedicated to sourcing and shipping products to overseas Chinese globally, has obtained the Angel Investment by Shenzhen Creative Investment Group in 2014. As a B2B brand of CNstorm, ChinaDivision again creates a new business model to play the role as a full service order fulfillment provider for e-commerce online sellers and crowdfunding creators from Kickstarter and Indiegogo.

“ ChinaDivision is doing what they are good at to help streamline cross-border eCommerce worldwide,” said Yao Ren. “ They offer a comprehensive solution covering sourcing, warehousing, kitting and shipping, which is tailored for starups or small and medium-sized enterprises.”

During the meeting, Yao Ren Promised to provide enterprises in ESCE with high standard services in accordance with international incubator. It was reported that both Edinburgh and Shenzhen center will build a public service platform including basic public services, cross-border eCommerce platform, innovative technology platform etc. in five years.

Activity in Local Newspaper

(Activity in Local Newspaper)

ChinaDivision is proud to be one of the members of ESCE. CEO Ethan exchanged his ideas with mayor Yao Ren and expressed his gratitude to  the government. In order to realize a seamless cooperation with British enterprises, Ethan is going to take part in the UK business trip which is organized by ESCE in September 2016.

 

What Marketing Strategies Can Be Learned from the 2015 eCommerce Benchmark Report by Yotpo?

Even the most forward-thinking businesses struggle with marketing in today’s fast paced digital world. In order to grab hold of your marketing, have you ever asked yourself the following questions:

1. Do I have a healthy distribution of traffic?

2. Are my traffic channels bringing quality, engaged traffic?

3. Mobile vs. non-mobile traffic, which should be more focused on?

Here at ChinaDivision, we share and analyze a report by Yotpo in 2015 to help find out the answers. It was based on 65 million orders and two billion dollars in transactions across over 120,000 eCommerce stores. The report was designed to help online merchants adjust their marketing strategies according to the latest survey and stay unbeatable in the competition.

 

  • What Are My Traffic Channels? How Well They Work?

Traffic broken down by source

Direct, search and referral traffic were overwhelmingly the dominant traffic sources, which respectively accounted for 40%, 34% and 10%, followed by social traffic of 6%, according to the pie chart above by Yotpo in 2015.

Average seconds on site per visit

Although social traffic only made up a small portion of overall traffic, they brought high quality and engaged traffic. Instagram was the winners in terms of longest time on site, followed by email, referral and direct traffic.

From the above data we can gather that direct marketing such as email or one-on-one techniques, combined with social marketing will be important focuses in the current year.

 

  • Mobile vs. Non-Mobile traffic, Which Is More Workable?

Mobile VS None mobile

According to the data in 2015, only 38% of traffic came from mobile devices, while non-mobile devices placed the overwhelmingly dominant role of 62%.

Distribution of mobile vs non-mobile page Views

The bar graph showed very clearly that when looking at percentage of page views from a mobile device vs. a non-mobile device, some social networks such as Instagram and Facebook leaned heavily in mobile devices, while LinkedIn and YouTube were in the opposition direction, having an enormously high percentage of desktop visits. On the other hand, page views for email from mobile and non-mobile devices were almost the same, but clearly adjustment should be made to optimize the email content for a better reading experience through mobile devices.

2016 will bring adjustments of specific campaigns. For example, LinkedIn will be more focused on desktop visitors, while Facebook will be built more user-friendly for mobile users and more ad campaigns will be invested.

 

What Does This Mean for You?

Mobile and social are changing eCommerce, but mobile vs. non-mobile traffic varies majorly depending on source – so make sure you’ re measuring appropriately.

In 2016, marketing is going to be more specific and more direct than ever. Online merchants need to define goals based on traffic source and mobile or non-mobile devices.