Crowdfunding Platform Kickstarter Fulfillment Service Guide

Sep 26,2023
Industry News
Kickstarter, the world's largest crowdfunding platform provides a platform to showcase your ideas, raise funds, and build a community of dedicated backers.

Welcome to the exciting world of Kickstarter fulfillment services, where dreams become reality, and backers turn into satisfied customers. Kickstarter, the world's largest crowdfunding platform provides a platform to showcase your ideas, raise funds, and build a community of dedicated backers. But the real challenge begins when it's time to fulfill your promises. Discover why Kickstarter fulfillment services are the key to turning your project into a profitable venture.

What is Kickstarter?

Kickstarter is a popular crowdfunding platform that allows individuals, startups, and creative projects to raise funds for their ideas, products, and ventures. Kickstarter focused on raising funds for businesses with creative solutions. It was established in New York, USA in April 2009 to provide innovative projects with the opportunity to obtain funding.

Kickstarter operates on the concept of crowdfunding, where project creators seek financial support from a large number of people, known as backers, to bring their projects to life. Instead of seeking traditional loans or venture capital, creators present their projects to the public and offer various rewards or incentives to backers in exchange for their financial support.

Kickstarter is open to projects from around the world, which allows creators to tap into a global community of potential backers. However, the platform is primarily in English, which can influence the types of projects that gain traction.

How does kickstarter work?

  1. Project Creation:

A creator (an individual or a team) starts by creating a Kickstarter project. They outline their idea, set a funding goal, and establish a timeline for the campaign. Creators choose a category for their project (e.g., technology, art, film, music, design) and describe their project's details, including its purpose, features, and what backers can expect.

  1. Setting a Funding Goal:

Creators set a specific funding goal, which represents the minimum amount of money they need to bring their project to life. The funding goal should cover the cost of production, manufacturing, shipping, and other project-related expenses.

  1. Campaign Launch:

Once the project is ready, the creator launches the Kickstarter campaign by making it live on the platform. Kickstarter campaigns typically run for a set period, often 30 days, although creators can choose their campaign duration within certain limits.

Crowdfunding Platform Kickstarter Fulfillment Service

  1. Backer Contributions:

People interested in supporting the project, known as backers, can pledge money to the campaign. Backers can select from various pledge levels, each offering different rewards or incentives based on the amount pledged. These rewards are set by the creator and can range from a simple "thank you" to receiving the project's final product.

  1. All-or-Nothing Model:

Kickstarter uses an "all-or-nothing" funding model. This means that if the campaign does not reach its funding goal by the end of the campaign period, no money is collected from backers, and the project does not receive any funding. If the funding goal is met or exceeded by the campaign's end date, the project is considered successfully funded.

  1. Funds Collection:

When a Kickstarter campaign successfully reaches its funding goal, the pledged funds are collected from backers. Kickstarter deducts a 5% platform fee from the total funds raised, and payment processing fees (usually around 3% to 5%) are also applied.

  1. Project Development:

After a campaign successfully concludes, the creator is responsible for developing and delivering the project as promised to backers. Creators often share updates and progress reports with backers throughout the development process to keep them informed and engaged.

  1. Backer Rewards:

Backers receive rewards or incentives based on their pledged amounts and the rewards tier they selected during the campaign. Creators are obligated to fulfill these rewards as part of their commitment to backers.

  1. Project Launch:

Once the project is complete, creators launch it to the public or deliver the final product to backers, depending on the project's nature.

  1. Ongoing Engagement:

 Kickstarter emphasizes building a community around each project. Creators may continue to engage with their backers, provide updates, and offer ongoing support or access to additional content or features.

Kickstarter generates revenue through a combination of platform fees and payment processing fees. 

How does kickstarter get its money?

Platform Fee: Kickstarter charges project creators a platform fee based on the total funds raised when a campaign is successfully funded. This fee is a percentage of the total funds and is currently set at 5% of the funds raised. For example, if a project raises $100,000, Kickstarter's platform fee would be $5,000.

Payment Processing Fees: In addition to the platform fee, Kickstarter also collects payment processing fees from the funds raised. These fees cover the costs associated with processing credit card transactions. Payment processing fees typically range from 3% to 5% of the total funds raised, depending on the payment methods used and other factors.

Pledges from Backers: While Kickstarter does not take a direct percentage of the funds pledged by backers, the payment processing fees associated with backers' pledges contribute to Kickstarter's revenue. For example, if a backer pledges $100 to a project and the payment processing fee is 3%, then a portion of that $100 goes toward covering the payment processing fee.

It's important to note that Kickstarter only collects fees if a project is successfully funded. If a campaign does not reach its funding goal, no fees are collected from the project creator or backers.

The revenue generated from these fees helps support Kickstarter's operations, including maintaining the platform, providing customer support, and continuing to facilitate crowdfunding campaigns for creators from various fields and industries.

It's important for both creators and backers to carefully read and understand Kickstarter's guidelines and terms of use before launching or supporting a project on the platform. Kickstarter has played a significant role in democratizing fundraising for creative and innovative ideas, and it continues to be a popular platform for individuals and startups seeking to turn their visions into reality.

Before diving into the world of fulfillment, it's essential to understand the Kickstarter ecosystem. Learn how to create a compelling campaign, engage with backers, and set realistic goals. We'll share tips from successful campaigns to help you navigate this dynamic platform effectively.

Selecting the right Kickstarter fulfillment company is crucial for ensuring that your backers receive their rewards on time and in good condition.

5 Worth recommending kickstarter fulfillment companies

1. ChinaDivision: ChinaDivision specializes in providing order fulfillment and logistics services for e-commerce businesses, including crowdfunding campaigns. It can ship your products to backers all over the world. They often work with various shipping carriers and can provide options for different shipping speeds and cost levels.
If you have unique packaging requirements for your Kickstarter rewards, ChinaDivision may offer custom packaging solutions to enhance the presentation of your products.

2. BackerKit Fulfillment: BackerKit offers fulfillment services specifically tailored for crowdfunding campaigns.

3. Fulfillrite: Fulfillrite is known for its accuracy and speed in shipping Kickstarter rewards. They have facilities in the United States and Canada, and they offer services like kitting and custom packaging.

4. Easyship: Easyship provides a wide range of e-commerce and crowdfunding fulfillment services, including integration with Kickstarter.

5. ShipBob: ShipBob is a widely recognized and popular fulfillment service that offers comprehensive solutions for Kickstarter creators.

Before choosing a fulfillment company, it's essential to consider your campaign's specific needs, such as the volume of orders, the complexity of your rewards, and your target audience's location. Be sure to also get quotes, ask for references, and carefully review the terms and fees of each fulfillment provider to determine which one aligns best with your project's requirements.

The Role of a Chinese Crowdfunding Service Provider - Chinadivision

Why need choose crowdfunding service provider - Chinadivision for Kickstarter fulfillment? Explore the advantages of partnering with experts who understand the global market and can help you access cost-effective manufacturing and shipping solutions.

Streamlining Your Fulfillment Process

Efficiency is the name of the game when it comes to Kickstarter fulfillment. Discover how our comprehensive services can help you optimize your supply chain, reduce costs, and ensure on-time delivery to your backers. From warehousing solutions to quality control, we've got you covered.

Navigating International Shipping

Shipping can be a logistical nightmare, especially for international backers. Learn how our expertise in global shipping and fulfillment can make the process smooth and hassle-free. Chinadivision'll delve into customs regulations, tracking systems, and best practices for a seamless delivery experience.

Backer Communication and Transparency

Building trust with your backers is paramount to your campaign's success. We'll share communication strategies and tools to keep your backers informed and engaged throughout the fulfillment process. Transparency and proactive updates are key to maintaining a loyal community.

Case Studies of Kickstarter Triumphs

Explore real-world case studies of Kickstarter campaigns that flourished with the support of Chinadivision Chinese crowdfunding service provider. Discover how our services helped creators surpass their goals and deliver outstanding results.

The Future of Crowdfunding and Fulfillment

As the crowdfunding landscape evolves, so do fulfillment services. Gain insights into the future trends and innovations that will shape the industry. Stay ahead of the curve with our forward-thinking strategies.

Kickstarter fulfillment services are the backbone of crowdfunding success, and a partnership with a Chinese crowdfunding service provider can make all the difference. At [Your Company Name], we're committed to turning your dreams into reality by providing top-notch fulfillment services. Join us on this journey to Kickstarter triumph and let's create the future together.

Are you ready to take your Kickstarter campaign to the next level? Contact Chinadivision today to explore how we can help you achieve crowdfunding success like never before!

About the Author: Limi

About the Author: Limi

Limi is a content marketing expert at ChinaDivision, helping businesses and e-commerce sellers navigate the complexities of international shipping by providing actionable tips and comprehensive guides on logistics, shipping, and cargo transportation.